Marketing Campaign Administrator
WERE CHANGING ENTERTAINMENTCOME JOIN US.
:
Were always looking for talent that believes in having funAt PENN Entertainment, youll get to be a part of an exciting industry, where the days and nights are fast pacedYoull work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more funYoull also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.
Click HERE to learn more about our Day 1 Benefits, 401k Program, Company Perks, Career Opportunities, Advancement Programs, Scholarships and more!WE LOVE OUR WORK.
:
Supports and administers operational goals and monitors achievements of performance and profit objectives.
Adheres to scheduling and coordinates with manager any scheduling concerns, with attention to guest satisfaction.
Maintains and updates the customer database within the casino management system (CMS).
Executes offers for campaigns and pushes them to customer database for distribution.
Assists with managing marketing reinvestment strategy for CRM campaign programs.
Assists with managing database marketing requests and fulfillment of track able offer campaigns related, but not limited to, advertising, events, promotions, entertainment and sponsorships through all direct response marketing mediums.
Responsible for verifying offers and ensures accuracy for market distribution.
Creates and analyzes reportsMakes recommendations for improvement as needed.
Works with creative team to develop marketing collateral for campaigns as neededMakes suggestions for improvements as needed.
Serves as liaison between CRM and Marketing Operations departments to ensure accuracy of campaigns and offers.
Assists with creation, management, and execution of CRM campaign events.
Ensures CRM marketing campaigns are delivered on time and on budget.
Responsible for tracking expenses related to CRM marketing programs and supporting compliance to departmental budgets.
Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programsEnsures customer service standards are followed by all team members and addresses issues as they arise.
Takes customer and Team Members calls related to CRM campaign initiativesAnswers questions accordingly and makes recommendations for improvement based upon feedback.
Manages relationships with outside vendors to ensure timely, accurate and cost-effective production campaigns.
Responsible for the data integrity of customer database.
Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to Management.
Maintains strict confidentiality in all departmental and company matters.
BRING US YOUR BEST.
:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorilyThe requirements listed below are representative of the knowledge, skill, and/or ability requiredReasonable accommodations may be made to enable individuals with disabilities to perform the essential functionsMust be at least 21 years of age.
Associate Degree (A.
A.
) in Marketing, Finance, or related field; or one to two years experience in multiple communication channels including direct mail, e-mail, and social media; or equivalent combination of education and experienceMust have at least one year of Marketing campaign and/or data base experience requiredSupervisory experience required.
Must have the ability to drive results and be proactive when working on tasks.
Must have knowledge of customer retention, product, and marketing acumen.
Must have excellent verbal and written communication skills.
Must have strong presentation and client interface skills.
Must be detailed oriented.
Must be able to meet deadlines and to work under the pressure of short time constraints.
Must have technical proficiency and knowledge in Microsoft applications (Word, Excel, and Outlook).
Must have knowledge of Email Service ProvidersAdvanced experience with relational databases and SQL programming is requiredExperience with the SQL and a variety campaign management tools is preferred.
Must have comprehensive knowledge of CRM systems and processes (included but limited to email, SMS, onsite messaging, push notifications, etc.
).
Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
Must have the ability to interact with guests, staff and colleagues and resolve problems and conflicts in a diplomatic and tactful manner.
Must have the ability to drive results and be proactive when working on tasks.
Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimalsAbility to compute rate, ratio, and percent and to draw and interpret bar graphs.
Must have demonstrated ability to drive toward results.
STAY IN THE GAMEFOLLOW US.
:
Weve grown to become the most innovative omnichannel provider of entertainment experiences, thanks to our 12 retail brands representing 43 destinations across North America, and online gaming via theScore BET.
Being an industry leader means more than being a purveyor of funWe are also committed to values like diversity and sustainability for our community, our team members, our vendors, and our planet.
We're changing entertainmentFollow us.
Equal Opportunity EmployerSTARTING SALARY:
Starting at $45,000 annually, based on experience Recommended Skills Attention To Detail Communication Confidentiality Content Management Courtesy Customer Retention Apply to this job.
Think you're the perfect candidate? Apply on company site $('.
external-apply-email-saved').
on('click', function (event) window.
ExternalApply = window.
open('/interstitial?jobdid=j3q7w66tqqxmvmdg2z9', 'ExternalApply-j3q7w66tqqxmvmdg2z9'); ); Estimated Salary: $20 to $28 per hour based on qualifications.
:
Were always looking for talent that believes in having funAt PENN Entertainment, youll get to be a part of an exciting industry, where the days and nights are fast pacedYoull work with an incredibly diverse set of co-workers driven by their enthusiasm for helping people find and have more funYoull also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.
Click HERE to learn more about our Day 1 Benefits, 401k Program, Company Perks, Career Opportunities, Advancement Programs, Scholarships and more!WE LOVE OUR WORK.
:
Supports and administers operational goals and monitors achievements of performance and profit objectives.
Adheres to scheduling and coordinates with manager any scheduling concerns, with attention to guest satisfaction.
Maintains and updates the customer database within the casino management system (CMS).
Executes offers for campaigns and pushes them to customer database for distribution.
Assists with managing marketing reinvestment strategy for CRM campaign programs.
Assists with managing database marketing requests and fulfillment of track able offer campaigns related, but not limited to, advertising, events, promotions, entertainment and sponsorships through all direct response marketing mediums.
Responsible for verifying offers and ensures accuracy for market distribution.
Creates and analyzes reportsMakes recommendations for improvement as needed.
Works with creative team to develop marketing collateral for campaigns as neededMakes suggestions for improvements as needed.
Serves as liaison between CRM and Marketing Operations departments to ensure accuracy of campaigns and offers.
Assists with creation, management, and execution of CRM campaign events.
Ensures CRM marketing campaigns are delivered on time and on budget.
Responsible for tracking expenses related to CRM marketing programs and supporting compliance to departmental budgets.
Enthusiastically supports, actively promotes, and demonstrates superior customer service in accordance with department and company standards and programsEnsures customer service standards are followed by all team members and addresses issues as they arise.
Takes customer and Team Members calls related to CRM campaign initiativesAnswers questions accordingly and makes recommendations for improvement based upon feedback.
Manages relationships with outside vendors to ensure timely, accurate and cost-effective production campaigns.
Responsible for the data integrity of customer database.
Responsible for ensuring the compliance with all regulatory compliance within area of responsibility and reporting potential issues to Management.
Maintains strict confidentiality in all departmental and company matters.
BRING US YOUR BEST.
:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorilyThe requirements listed below are representative of the knowledge, skill, and/or ability requiredReasonable accommodations may be made to enable individuals with disabilities to perform the essential functionsMust be at least 21 years of age.
Associate Degree (A.
A.
) in Marketing, Finance, or related field; or one to two years experience in multiple communication channels including direct mail, e-mail, and social media; or equivalent combination of education and experienceMust have at least one year of Marketing campaign and/or data base experience requiredSupervisory experience required.
Must have the ability to drive results and be proactive when working on tasks.
Must have knowledge of customer retention, product, and marketing acumen.
Must have excellent verbal and written communication skills.
Must have strong presentation and client interface skills.
Must be detailed oriented.
Must be able to meet deadlines and to work under the pressure of short time constraints.
Must have technical proficiency and knowledge in Microsoft applications (Word, Excel, and Outlook).
Must have knowledge of Email Service ProvidersAdvanced experience with relational databases and SQL programming is requiredExperience with the SQL and a variety campaign management tools is preferred.
Must have comprehensive knowledge of CRM systems and processes (included but limited to email, SMS, onsite messaging, push notifications, etc.
).
Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
Must have the ability to interact with guests, staff and colleagues and resolve problems and conflicts in a diplomatic and tactful manner.
Must have the ability to drive results and be proactive when working on tasks.
Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimalsAbility to compute rate, ratio, and percent and to draw and interpret bar graphs.
Must have demonstrated ability to drive toward results.
STAY IN THE GAMEFOLLOW US.
:
Weve grown to become the most innovative omnichannel provider of entertainment experiences, thanks to our 12 retail brands representing 43 destinations across North America, and online gaming via theScore BET.
Being an industry leader means more than being a purveyor of funWe are also committed to values like diversity and sustainability for our community, our team members, our vendors, and our planet.
We're changing entertainmentFollow us.
Equal Opportunity EmployerSTARTING SALARY:
Starting at $45,000 annually, based on experience Recommended Skills Attention To Detail Communication Confidentiality Content Management Courtesy Customer Retention Apply to this job.
Think you're the perfect candidate? Apply on company site $('.
external-apply-email-saved').
on('click', function (event) window.
ExternalApply = window.
open('/interstitial?jobdid=j3q7w66tqqxmvmdg2z9', 'ExternalApply-j3q7w66tqqxmvmdg2z9'); ); Estimated Salary: $20 to $28 per hour based on qualifications.
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